As more buyers and sellers use AI tools to find agents, consistent business information, detailed reviews and a clearly defined local presence can help strengthen visibility and credibility. As buyers and sellers increasingly turn to ChatGPT, Google’s AI results and other large language models for agent recommendations, digital visibility is beginning to depend on whether … Read more
The average 30-year fixed mortgage rate rose to 6.58% this week, its highest level in nearly a year, while the 15-year rate increased to 5.96% from 5.93%. Rising oil prices and inflation concerns have pushed bond yields higher. The average long-term U.S. mortgage rate climbed this week to its highest level in nearly 12 months, … Read more
Artificial intelligence and home automation are reshaping how homes function, from keyless entry and smarter kitchens to lighting, climate control, sleep tracking and bathroom health features that respond more directly to daily routines. Artificial intelligence (AI) and home automation are expected to reshape daily life across the house over the next two decades, making many … Read more
Closed sales, pending sales and median prices increased in both property categories in June. Florida Realtors researchers said a weak June 2025 comparison contributed to the size of the gains. Sales are now tracking closer to 2023 levels. Florida home sales extended the year-over-year growth streak to 10 consecutive months in June, with closed sales, … Read more
Saudi Arabia’s new foreign property ownership system gives non-Saudi buyers and companies a clearer path to own real estate through designated areas and an online portal. The shift is worth noting in Florida, where international buyers are part of the real estate market. Saudi Arabia started accepting foreign real estate ownership applications through its official … Read more
Pew Research found rising home prices, higher mortgage rates and bigger upfront costs have made homeownership harder for adults under 40. In several Florida metros, median home prices are now four to five times the median income for younger households. Young adults are facing a harder path to homeownership than previous generations, and new Pew … Read more
A new survey finds financial independence is taking longer for many adults, including millennials and Gen Xers, as housing costs, student debt and everyday expenses continue to strain budgets. Half of millennials and one-third of Gen Xers are still financially dependent on their parents, according to a new survey. The finding suggests that financial relationships … Read more
He let the bipartisan housing bill approved by Congress become law without his signature, saying he was refusing to put his name on it because of the little progress made in passing a strict voter ID bill that he has been pushing. President Donald Trump let the bipartisan housing bill approved by Congress become law … Read more
The average long-term U.S. mortgage rate drew closer this week to 6.5%, Freddie Mac reported, pushing up borrowing costs for prospective homebuyers. The benchmark 30-year fixed rate mortgage rate rose to 6.49% from 6.43% last week, mortgage buyer Freddie Mac said Thursday. One year ago, the average rate was 6.72%. When mortgage rates rise, they … Read more
A new study shows Florida’s new-home market varies widely, from luxury-level pricing in Miami to larger pockets of new-home sales in Lakeland and Cape Coral. The numbers show why new construction may be a very different buyer conversation depending on the market. Florida buyers looking at new construction see very different markets depending on where … Read more
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