A UF statewide study finds Florida’s rental demand outpacing supply, with rising costs, shrinking affordability and growing pressure on low-income households. TALLAHASSEE, Fla. — Florida’s rental market continues to tighten as population growth, higher rents and limited affordable options put pressure on households across the state, according to the 2025 Statewide Rental Market Study released … Read more
As markets normalize, agents can win more listings by leaning on local data, clearer pricing expectations and 90-day plans that build steady pipeline activity. NEW YORK – As the market shifts and normalizes, agents should move away from quick-hit “turn-and-burn” tactics and lean into a longer-term listing strategy built on data, qualifying and relationship, broker-owner … Read more
Florida’s housing market slowed in 2025, but easing mortgage rates, steady migration and improving international activity point to early momentum. ORLANDO, Fla. – Florida’s housing market slowed through much of 2025 as high mortgage rates and affordability pressures weighed on buyer demand, but early signs suggest activity is beginning to rebound as rates ease, according … Read more
Delistings are rising in some markets as pricing gaps widen. Agents can keep sellers committed by setting realistic prices and staying proactive. CHICAGO – Home sellers are increasingly second-guessing the For Sale sign and stepping back if their homes don’t attract the offers they expect, according to a new report from Realtor.com. It highlights a … Read more
The average rate on 30-year mortgages slipped to 6.21% from 6.22% last week. Rates on 15-year mortgages averaged 5.47%, down from 5.54% last week. WASHINGTON – The average rate on a 30-year U.S. mortgage edged lower this week, staying relatively close to its low for the year. The decline brings the average long-term mortgage rate … Read more
Emerging tech is helping agents spot buyer intent sooner, prompting timely outreach that turns interest into real conversations as 2026 approaches. NEW YORK — Real estate tech leaders are outlining the tools they believe will give agents an edge in 2026, with AI-driven platforms changing how professionals search, nurture and convert business. Inside Real Estate … Read more
Lower rates are tempting, but experts say aggressive pitches, upfront fees and “too good to be true” promises should raise concern. NEW YORK — The Federal Reserve continues to lower interest rates to perhaps pump some more energy into an economy with weak spots. That means things like mortgage rates could come down as well, … Read more
First-time buyers can overlook steps that add real costs, from skipping pre-approval to underestimating expenses and making credit moves before closing. NEW YORK – Buying your first home is exciting and, let’s be honest, a little overwhelming. Between mortgage terms, bidding wars and market pressure, it’s easy to overlook key steps or make snap decisions. … Read more
The average 30-year mortgage rate inched up to 6.22% from 6.19% last week, while 15-year rates rose slightly to 5.54% from 5.44, Freddie Mac said. WASHINGTON – The average rate on a 30-year U.S. mortgage edged higher this week, though it remains relatively near its low point so far this year. The uptick brings the … Read more
A new survey shows buyers are focusing on design for 2026, favoring calming paint colors, flexible layouts, quality finishes and curb appeal over square footage alone. MADISON, N.J. — A growing number of home buyers say design features, not just price or location, are shaping their home search for 2026, according to new research from … Read more
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